About

The people behind Referenced. Built in the UK.

We build the tools that show you what ChatGPT, Google AI Overviews and Perplexity say about your brand, and what to change when they leave you out.

What Referenced is.

Referenced (getreferenced.ai) is AI visibility tracking software. It checks whether ChatGPT, Google AI Overviews, Perplexity and the add-on engines name your brand, what they say about it, which sources they cite, and how you compare with your competitors.

Why we built it

Clients started asking what ChatGPT says about them.

Ben Miller runs a web and SEO agency. Clients began asking what ChatGPT said about their business, and he could not give them an answer he trusted. One answer proved nothing, and the same question asked again could come back different.

So he built Referenced to ask the questions customers ask, repeat them every day, and keep every answer so the numbers can be checked. We started work in October 2025 and launched in October 2026.

Who we are.

The people who build, sell and explain Referenced.

M Meghan

Meghan

Social media, marketing & strategy

A Aaron

Aaron

Business development

C Colin

Colin

Business development

How we measure.

The numbers in Referenced come from real answers, and you can read every one of them.

01

We ask what your customers ask

Prompts are written from your domain and market, and you confirm them. Each one is asked in the AI products your buyers use.

02

We repeat it, daily

Scans run on a schedule, and the headline figures are measured over a window of days, not from a single answer.

03

Every number has a source

Open any figure and read the full answer behind it, with the sources it cited and the brands it named.

04

Blank answers are left out

When an engine gives no answer at all, such as a search with no AI Overview, it is left out of your figures instead of counted against you.

See how it works

Company facts.

Product
Referenced (getreferenced.ai)
Category
AI visibility tracking
Founded
October 2025
Launched
October 2026
Based
United Kingdom
Contact
Contact us

How visible is your brand in AI answers?

Tell us your domain and we'll send you a visibility report — free, no card.